How To Write A Catchy Instagram Bio

Instagram in 2022 is far from losing it's charm and popularity despite so many other social media platforms popping up everywhere.  The "Gram," once famous for sharing photos, is much more now. Everyone, from brands to celebrities included, is using it to gain fame, visibility, and Instagram follower growth.  This visually impactful and dynamic platform is forever evolving and still…

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How to Effectively Boost Instagram Reach 

If Instagram has more than a billion users, one wonders why they can’t maximize their account’s potential. Since it has become a well-known digital platform, marketers must make the most of this media channel. However, this is no easy feat. The answer to success on this growing social platform is knowing how to boost reach. You can use paid methods to gain more traffic, but organic…

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How to Use Instagram Automation the Right Way 

With automation taking over most industries, why should social media be deprived of it? However, automating platforms like Instagram is not everyone's cup of tea. This is because these channels rely on personalised connection, and mechanising the process takes away from the social labour a user is expected to endure to earn likes or followers. So what should businesses do when dealing…

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Best Practices for IG & Social Media Customer Service

Before the advent of the internet, customer service relied mainly on telephone calls. Then came emails, the most direct and effective tool to communicate with customers worldwide, until social media emerged. Now the numerous digital media platforms are the fastest channels through which customers can seek help. They have beaten other customer care options due to their fast pace and…

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Planning a Winning Instagram Strategy in 2022

Instagram is an absolute marketing treasure for businesses of all types. From building an interactive community to online marketing, Instagram can help any business to make huge strides in its online presence. According to Semrush, Instagram is among the ten most-visited online websites worldwide. With over 1.29 billion users every month, the popularity of Instagram can reinforce you to…

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How to Manage Instagram Comments

One of the most popular social networks is Instagram, known the world over among internet giants such as Facebook and LinkedIn. This social media platform quickly gained popularity due to its simplicity allowing users to share photographs and videos. Writing comments is a significant component of the overall experience. Keeping your profile public is the secret to getting a considerable…

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Why Likes Still Matter on Instagram

Instagram now has well over a billion active users. Many users even spend some money on it, and some spend a lot. In spite of this, Instagram has barely tapped the goldmine for businesses.  Whether they be 'physical' businesses looking to establish an online presence or part of the rapidly growing category of purely online companies, it is mandatory to have a powerful presence on the…

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Must-Have Instagram Tools for Pros

Instagram is increasingly becoming more oriented toward business. The amount of revenue generated across the platform seems to grow exponentially yearly. So, everyone wants to have a bite of the cake and want to enter the IG scope. However, you will not get very far if you try to play things simple. Every successful monetary endeavour on Instagram relies on third-party tools to some…

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How to Repurpose Content for IG & Social Media

In this fast-paced digital world, content repurposing is a necessity. With so many social media platforms to look after, it can be straining to develop new content daily. It’s a real challenge to manage different platforms simultaneously. Due to technical differences and audience variation, what is published on one channel cannot be copied and pasted precisely on the other.  Nor can you…

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How to Get Value from Instagram Insights

Instagram is undoubtedly a great place to market yourself. With 28% of internet users active on it, you can tap into its massive potential. If used strategically, it can significantly help in growing your business. However, the focus should be on strategy or marketing ‘strategically.’ rather than tactically. To make the most of Instagram, you must have a powerful strategy. And the best…

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Valuable Instagram Statistics for 2022

There is only one word to describe the current state of Instagram: ' Skyrocketing.’ So when Adam Mosseri, head of the company, said that Instagram is "no longer a photo-sharing app," he was absolutely right. It has indeed transformed into a new phenomenon full of different features. This article will prove how this aesthetic social media platform gained new ground by presenting you with…

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How to Create Helpful Instagram Guides

Instagram guides are pretty new as compared to posts and videos. They were introduced in May 2020 during the pandemic, and since then, there has been no turning back. At first, they only contained well-being advice to cope with Covid 19. But after receiving a positive response, they were open to all sorts of creators and content. Today they have been expanded to include products and…

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How to Write the Best Instagram Captions

Whether you are new or have been using Instagram for years, you should know captions are crucial for your posts. They can make or break your post as they are the first thing viewers glance at after the visual. You will be surprised to know that the most-liked Instagram post is a picture of an egg. What made people like this post was not the bland oval food. It was the caption that…

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How to Do an Instagram Audit on Your Own

Although Its common knowledge that Instagram has millions of users. What's not so well known is that thousands of those profiles are fake accounts. Amongst the 1.21 billion users (as of 2021) 1 billion are active at least a month however research shows that 9.5% or 9.5 million accounts could be bots. As Instagram algorithms can deduct accounts with many fake followers and react…

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Innovative Tips to Get More Followers on Instagram

A high follower count is a feat many businesses seek from marketers in 2022. Although not directly impacting sales or conversions having more followers does benefit a business by adding a sense credibility, reputation, and certain benefits such as "the swipe up feature" allowing users to add a link that followers can receive by swiping up while watching stories. However, not everyone is…

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Why Are Instagram Followers Important? 

Instagram is not just any social media platform. It is a source of livelihood and breathing space for many users, especially the younger generation. Whether personal, social, or professional relations, this media platform has become a cornerstone for everyone. From building connections and driving sales to sharing talent and making friends, Instagram is a hub of activity. And at the…

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How Many Followers You Need to Make Money on Instagram

Money and Instagram go hand in hand. This may sound shocking, but this social platform is not just for making connections. Social media can be a source of great wealth. Instagram can be a source of income for all users even those without the following of major influencers.  Whether a small business, start up, entrepreneur, trending celebrity, marketing agency, or big corporation, they…

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How to Manage Your Instagram Followers Easily

Has it ever occurred to you that some users are new on Instagram yet manage to rake in millions of followers? On the other hand, others have been posting quality content for years and barely have a few thousand. Let us tell you why this happens. There are 2 main reasons why some brands may thrive on Insta while others fail to make their mark: They have researched and used proven…

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How to Create Popular Videos for Instagram 

Videos and Viral are two of the most crucial things for a holistic marketing approach. They equal engagement on social media platforms as they are more popular than images. Although photos tend to get more likes per post, videos drive more comments on average. According to an Instagram survey, 91% of users said they watch videos weekly. 59% of users prefer seeing more video content from…

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Pro Guide on Instagram Stories for Business

Stories and storytelling in particular has never got old in marketing. It’s a format that has been in use for decades. But what’s a novelty is virtual stories and their role in social media strategies, Especially Instagram Stories. Did you know Instagram stories were used by 500 million people daily, and 1/3 of all stories posted are from business accounts? They hold the potential to…

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An expert look at Instagram’s new features

Instagram is a social platform that has become essential in today's digital era. You may already know as of 2022, it has over 1 billion active users. This number is growing as Instagram keeps  introducing new trends. To keep up with Instagram, you should be keen on these continuous rolling-out features. Both individuals and brands must evolve with them to remain on top of the…

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